Onigbinde, Isaac. “TACTICAL AND STRATEGIC APPROACHES TO GREEN MARKETING: CONCOMITANT IMPLICATIONS ON THE CORE MARKETING MIX”. Journal of Management and Business Sciences 1, no. 1 (January 5, 2023): 1–15. Accessed May 16, 2024. https://journals.iuiu.ac.ug/index.php/jombs/article/view/191.